4 Steps For MSPs To Sell Blumira’s SIEM: From NFR to Standard Offering

Selling cybersecurity solutions as a managed service provider (MSP) doesn’t have to be complicated or confusing. Blumira’s simple, effective and affordable SIEM provides detection and response capabilities to make managing your SMB customers’ security easy and fast. 

Our Free edition gives SMBs quick and valuable insights into Microsoft 365, while our paid Advanced edition upgrades them to 24/7 SecOps support for critical issues, expanded integrations, data retention for one year and more – learn more about our plans.

Prepare To Sell Blumira

Before you start selling Blumira, try our product in your own environment to familiarize yourself with its features and to make sure it will provide what your customers need.

Partners can request a free Blumira NFR (not-for-resale) account here to receive:

• Cloud SIEM centralizes log data from your full tech stack
• Detects admin risks and real threats, with new detections updated frequently
• Delivers guided playbooks with meaningful findings
• 24/7 security support for urgent issues

Once you play around with Blumira’s NFR in your own environment, you’ll feel more confident in answering customers’ questions about the offering — and you can share real-life examples of how Blumira can help.

Watch How to Sell Blumira

In this eight-minute video, Director of Partner Strategy Jeremy Young walks you through each step of the way, along with providing customizable resources linked below.

Four Steps to Selling Blumira

This Selling Blumira for MSPs: From NFR to Standard Offering slide deck (PDF) walks you through the four-part process with details and specifics:

1. Step One – Know Your Number (CSV): Use this tool to calculate how many customers you need to sell Blumira to in order to reach your desired pricing tier.
2. Step Two – Account Upload Template (CSV): Add 3x (or more) the number of target customers into Blumira’s Free edition to start the process to upgrade them to our Advanced edition — download this sheet, fill it out, and return it to msp@blumira.com
3. Step Three – Upgrade Email Templates (DOCX): Use these email templates to send to Free edition customers to drive Advanced edition upgrades
4. Step Four – Security Gap Assessment (PPTX): Set an appointment for a QBR (Quarterly Business Review, or sales meeting) and use this Security Gap Assessment in the meeting to show where their security posture was before Blumira, where they are with the Free edition, and where they’ll be with Advanced.

This infographic on Critical Security: Logging, Detection & Response (PNG) can be used as a leave behind for your meeting with your client.

Copy this infographic template and customize it in any way, including adding your own logo by signing up for a free Canva account to easily upload, drag, drop and edit text as needed. Share it on your company’s social channels to raise awareness about why logging, detection and response is critical.

If you found this selling guide useful, see an extensive list of even more marketing and sales enablement tools available for free to all MSPs. Contact us at msp@blumira.com with any questions, requests, comments or concerns.